Friday, November 6, 2009
Audience Analysis
The audience of my review on Sangam, the Indian Student Association, is not only all of the students at UCF with heritage from India, but as well as any other students at UCF looking for a way to catch some culture from another part of the world. Sangam finds importance in ensuring the social well being of students from India and of Indian origin and to maintain the rich traditions and cultural heritage of India. Sangam promotes cultural awareness among UCF student body and facilitates a strong networking of our members through social, cultural and educational events. The Indian students here at the University of Central Florida value over all else their rich cultural pride, their artistic heritage, and do their best to promote India as one of the world's leading developing nations rather than the American discourse that India is a poor and third world-like country. They are deeply rooted in the ideology of Gandhi and participate in countless volunteer and community services, such as the famous Indian holiday the Gandhi Day of Service. In fact they do a hefty chunk of volunteering right here on campus to enhance the UCF experience for all (such as repainting buildings, planting exotic plants indigenous to India, or cleaning litter). As current social issues are concerned, India is one of the most peaceful nations on the face of the earth. This being said they support a national universal health care system and put countless effort towards research on cures for diseases and are a prevalent space bound country; constantly striving to improve the progress of the human experience. The cultural programs offered by Sangam are very popular amongst UCF students. I believe that friends, or fellow UCF members, are always interested or up for something out of the ordinary; something different to experience at 4 in the afternoon on a Tuesday between their busy class schedules. With mostly on campus demonstrations, Indian students here offer the chance for anyone to break the monotony of their Monday through Friday routines by seeing how things are done on the other side of the world; and how including some Indian rituals and practices into your life can be beneficial to you and your close ones. In order to keep up with the changing times of the present, Sangam members must work on tailoring their messages to all Indian and non-Indian students according to current events. For example, because of the prevalence of such a large engineering body on campus, and NASA’s strong tires with the University of Central Florida, Sangam held a seminar two weeks ago called “World Space Vision 2050”. The lecture, which I attended, was hosted by former president of India Dr, A.P.J. Abdul Kalam and in it he talked about how once we have accomplished renewable energy independence across the globe, the next step for humanity is to focus on large scale societal missions & low cost access to space. It was quite amazing to see how many Indian students showed up for the lecture and how so many seemed so honored to be in his presence; as if we were standing in front of Barack Obama. Overall, as Sangam attracts more and more Indian and non-Indian students at UCF, the impact of their volunteering and cultural displays will help to better the atmosphere on campus and create a sense of togetherness and equality for all to benefit from here at UCF.
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